Watches

From the coolest to the most popular, we rank the Rolex watches to buy in 2025.

TAG Heuer continues its unrivalled relationship with Formula 1, becoming the sport's Official Timekeeper in 2025 (again).

Dwayne Johnson proves he's as much a horologist as he is an actor with his latest IWC flex.

Keeping your precious watches clean and sparkling.

In a plot twist that could rival the "John Wick" franchise, Chilean authorities have recovered three luxury watches belonging to Keanu Reeves, including a $9,000 USD Rolex Submariner.

In a challenging year, these were the most interesting moments in luxury watchmaking.

The Rolex Daytona is one of the Swiss luxury watch brand's most iconic releases.

The world's first dive watch.

Richard Mille may not have the same history as some of the other watch brands, but it certainly has attention of the world's watch collectors.

To break the rules, you must first master them...

The GOAT Collection

...and let me play among the stars.

A lasting horological impression.

Who knew breaking into the watch game was hard?

Ones to watch for the next generation.

It was well worth the wait...

The crown of the secondary market.

The unique, square-faced icon of TAG Heuer’s avant-garde heritage and savoir-faire.

This isn’t the first time Craig has been the face of OMEGA’s best-kept secrets.

TAG Heuer and Time+Tide celebrate the Kimberley region’s rugged beauty with a stunning Aquaracer limited edition.

There are some exciting alternatives for watch enthusiasts in the secondary market.

This prestigious event invites the who's who in horology.

It's the game within the game.

A fine selection from the world's second most popular brand.

A story of intrigue and precision needs a watch to match.

Don't crack under pressure.

It's hip to be square, apparently.

The Dos and Don'ts of Horology.

OMEGA’s Bond with 007: Timeless, stylish, and mission-ready for almost 30 years.

The 'Patrizzi Dial Zenith' Daytona is strong in him.

This year’s essential accessory for the man ready to embrace a life without limits. 

How did OMEGA achieve the winning formula?

Here's to another half-century of trailblazing timepieces. 

The perfect companion you can trust to accompany you to the ends of the Earth and back again.

Always on beat.

"There is no second."

One lesser-known mission would later define the OMEGA Speedmaster's entire trajectory.

Look after the crown and jewels.

Follow these steps and your watch could last a lifetime.

A celebration of 140-years of watchmaking.

Here's everything you need to know when buying your first luxury watch.

When every fraction of a second counts.

Who will come out on top?

Chopard puts sustainable practice at the heart of every collection.

Get to know the icons of the watch game.

The Best and Fairest Watches in 2024.

A triumphant return to the collection.