Jimmy Adeel

Mat Armstrong paid $168,000 for a GT3 RS that Porsche itself had refused to repair, on the theory that a great car was still in there somewhere.

Every summer, some of the world's most expensive yachts quietly converge on the Mediterranean, turning Spanish ports into temporary homes for billions of dollars' worth of floating luxury.

Big watches may still dominate social media, but the luxury watch industry is quietly moving in the opposite direction.

Collectors spent years chasing steel Rolexes. Now they are paying more than $3 million for one of Cartier's strangest watches.

Erling Haaland is going viral for his football, his Viking Row celebration and the growing number of women on Instagram who look exactly like him.

Luxury car brands built halo cars to make people dream. In China, those dreams are starting to wear different badges.

A Ferrari owner in China tried to keep the repair bill reasonable after children used his supercar as a playground, until the parents offered only $1,000.

Cupra has added a cheaper Tavascan to Australia, giving its electric SUV a lower entry price without making it look like the budget version.

Richard Mille and Colnago have built a cycling-inspired tourbillon for Tadej Pogačar, but the $1.4 million watch is too valuable to actually race with

Rare watches are still pulling serious money, but Phillips' record season shows collectors are looking well beyond the obvious names.

Norway's World Cup has become a strange mix of goals, rare Hermès bags and a viral rowing chant Americans cannot stop copying.

TAG Heuer has taken one of motorsport’s most recognisable colour schemes and turned it into a loud, lightweight Formula 1 chronograph.

MG's new MGU9 Black Edition lands in Australia first, tapping into the country's growing appetite for utes that look as good as they work.

Denza's Z9GT is arriving soon in Australia with supercar numbers, grand touring comfort and Daniel Craig helping give the brand a sharper luxury image.

Airports are being redesigned with waterfalls, forests, luxury shopping and local food, turning the pre-flight wait into part of the travel experience.

Men spent decades pretending hard leather shoes were comfortable. Then the dress sneaker came along and gave everyone a way out.

Rolex has opened the world's highest watch boutique on Mount Titlis, turning the journey to buy a watch into part of the luxury experience.

Range Rover's first EV is coming with more power, more silence and a huge price tag, but JLR is keeping the V8 alive for buyers who still want old-school luxury muscle.

Formula 1 is heading into a European heatwave with cooling vests, ice towels and Mercedes' silver "space jackets" as Austria becomes a heat-hazard race.

A Texas startup says 5,500 people have reserved its cheap gas-powered truck, which says plenty about how badly buyers miss simple pickups.

Adrian Portelli is turning his LMCT+ fuel discount model into a supermarket play, starting with a former IGA in Melbourne’s west.

From a baby R34-style GT-R to junior Defenders and Mercedes-Maybach-style mini luxury cars, miniature dream machines are becoming serious collector toys.

A 1975 Porsche 911 has been rebuilt as a silent 500hp EV, turning an old air-cooled icon into something faster, cleaner and very different.

Hublot's latest Big Bang watches look like pastel poolside candy, but the prices are pure serious luxury.

Nike is winning the World Cup online, but Adidas still owns the tournament machinery.

Mercedes is giving the G-Wagon a new mission, turning one of the world's favourite luxury SUVs into a mobile anti-drone defender.

FC Barcelona’s training-ground car park looks less like a supercar parade and more like a CUPRA showroom with a few luxury SUVs mixed in.

Ferrari's first EV has divided opinion, but some buyers may be ordering it for the car it could help them get next.

Qantas has locked in October 2027 for Project Sunrise, with a custom cabin designed for the world’s longest flight.

Tom Brady's million-dollar F.P. Journe sale was only the latest sign that the independent watchmaker has become the market's new obsession.

Audi’s new A6 allroad brings back the rugged luxury wagon with a wider body, proper off-road hardware and a possible Australian return.

Virgin Australia is preparing for its largest aircraft yet, with the first Boeing 737-10 expected to arrive in late 2027.

Porsche has ruled out a fully electric 911, choosing combustion and hybrid power for the sports car that still defines the brand.

The footballer recruited on LinkedIn just helped deliver one of the World Cup's biggest surprises.

BMW’s electric M3 preview shows a wild new future, but the petrol version is not being killed off just yet.

Rolex is raising gold watch prices again, showing that luxury’s richest buyers are still playing by a different set of rules.